CASE STUDY

Broadway Smiles Patient Acquisition

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ABOUT THE COMPANY

Broadway Smiles is a dental clinic located in the Kitsilano area of Vancouver, British Columbia. After going through recent renovations, they were transformed into a modern dental clinic, that focussed on providing comprehensive treatment to all their patients. This is done through a safe, comfortable, and painless dental experience.

THE CHALLENGE

Having recently purchased the dental practice and overhauled the dental clinic to turn it into a modern dental clinic, Dr. Dhia faced one apparent problem地n aging patient base. Many of the patients at Broadway Smiles were inherited from the previous owner, and the majority of them were retired seniors. In addition to this, there was a lot of competition in Kitsilano, with over 60 different dental clinics in the area.

Objectives, Strategy & Implementation:

Results

In a 6 month period and $5000 budget, we were able to:

  • 94 lead form fill outs
  • 66 phone calls to book an appointment
  • 31 repeat patients for teeth whitening services
  • $62,000+ worth of revenue generated

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